Founded in the 1960s in Yorkshire, Asda is one of Britain’s leading retailers. Dedicated colleagues serve customers from our network of stores and online services, including supercentres, superstores, supermarkets, Living stores, petrol filling stations, and depots across the UK. More than 18 million people shop with Asda every week and 98 percent of UK homes are served by www.asda.com.

The story of Asda is one of the pioneering people with visionary ideas.

From our beginnings as the first UK discounter, offering our customers the very best value has been our driving force. We built our business by listening to our diverse range of customers and offering what they need. We’re at our best when we keep things simple. From checkout to the boardroom, our colleagues are the heroes, and they’ve always made Asda special. Every one of us shapes the character of this company.

At Asda, we have more than 145,000 dedicated Asda colleagues serving more than 18 million customers who shop in our stores every week.

Our estate has a range of formats including our largest Supercentres and Superstores, as well as our smaller convenience-size Supermarkets. We also have dedicated Asda Living stores across the UK.


Supercentres are our largest stores offering our extended range across food, George, and non-food, often supported by partnership offers and an extended range of services such as banks, photo printing specialists, and dry cleaners. Milton Keynes is our largest store measuring more than 100,000 sq. ft. 

Superstore front image


Superstores are our most common format, accounting for the majority of stores in our estate. Superstores offer a large fresh food offer alongside a Pharmacy, Optician, larger George and non-food offers. Each store is planned to meet the needs of the community it serves.


These are our smallest stores and are deployed across the UK, from Newquay to our most northerly store in Tain, Scotland. Our supermarket format focuses on food and convenience, as well as offering essential non-food items. You can Click & Collect from all Asda Supermarkets. 

Asda living store exterior


Asda Living

Asda Living stores are dedicated to George and non-food products, offering a range of George Home, Fashion and general merchandise to our customers.

Petrol Filling Stations

Our Petrol Filling Stations offer both pay-at-pump and pay-at-kiosk services, as well as a small convenience store in some locations that provides customers with a variety of food to go, and travel-friendly products.